The potato has come a long way since it was first introduced
to India in the late 16th and early 17th centuries by Portuguese traders or
British missionaries. Today, India is the second largest potato producer in the
world, and the humble potato, from being a poor man’s staple food, has
transformed into a national favorite in the form of fried chips or wafers.
Euro monitor’s report Savoury Snacks in India (December,
2016) estimates that savoury snacks are likely to register a constant value
CAGR of 12% over 2016-2021, with sales reaching Rs 445 billion. The Indian
chips market, sized at Rs 7,000-7,500 corer according to Euro monitor, has been
growing at a robust pace of 15% over the past five years and going forward, is
expected to grow at a similar pace. Growth will come from rising disposable
incomes, changing lifestyles, product innovations and strengthening of
distribution to have better selling opportunities in lower-tier cities and
rural areas, the report goes on to state.
Indeed today, potato chips and wafers have become the most preferred snacking option. Slowly and surely, brands have made their place to the store shelf — and eventually, into the consumer’s kitchen. From kiosks and carts at railway stations to the neighbourhood paan-wala, from large supermarkets to the local kirana-wala, the distribution of chips brands is widespread and so penetrated that they are available literally everywhere. Product innovation, attractive branding and packaging have provided an added impetus for these products.
Playing a crucial role in packaging chips in hygienic, colorful
pouches that protect the flavor and crispness of the chips is Nichrome, India’s
leading provider of innovative packaging
solutions. Nichrome’s Snack pack Sprint 250 Continuous is a high speed potato chips
packaging machine that takes the inherent
fragility and shapes of chips and other snack foods into account while ensuring
minimized costs and a highly efficient packaging process.
Snack pack sprint 250
Continuous comes with the latest technological innovations for superior
efficiency. The 4-axis servo motion provides better operational control while
the ‘Date over Internet’ feature enables customers to access machine information
via Cloud computing from anywhere, any time. The rated system output (bagger
filler) is up to 130 pouches per minute. It allows easy format changes to
produce CSPP and gusseted pouches of different sizes besides perforated chains
of pouches.
Nichrome’s potato chips packing machine is HACCP
and GMP compatible and also fulfills the requirements of snack
packing for
products such as Namkeen, puffed snacks, kurkure, 3D snacks, besides wrapped
candies, macaroni, biscuits, pasta, seeds, breakfast cereals, soya chunks, dry
fruits, etc.
For more details, visit
www.nichrome.com
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