Branded snacks market growing at an appetizing 25% per annum!

Snacks Packaging Machine Manufacturer

The Indian snack food industry is worth over 4, 00,000 tonnes in terms of volume, according to the Ministry of Food Processing. As per an APEDA (Agricultural and Processed Food Products Export Development Authority) survey, almost 1,000 snack items and 300 types of savouries are sold across India.  While the market (organized and unorganized) is expected to grow at 11.8% (CAGR), the branded market is expected to witness 25% per annum growth.

Branded snacks are sold at least 25% higher than the unbranded products due to various reasons such as lifestyle changes and rising incomes, growing middle class population, deep market penetration, availability of snacks in small package size & low unit price, and manufacturer’s strategies to focus on regional tastes. Snacking at home while watching TV, and pubs & bars (where they are served free) also contribute to the growing sales.

India snacks market is segmented into Extruded Snacks, Chips, Namkeen and Others. In terms of market value share, Namkeen has the highest market share compared to all other segments. At present, in both organized and unorganized market, Namkeen is the leading segment.

For Namkeen manufacturers, Nichrome offers the Snackpack Sprint 250 Continuous, a speedy snacks & Namkeen packing machine. A Vertical Form Fill Seal (VFFS) machine designed to protect the inherent fragility and odd shapes of snack foods, Snackpack ensures quality, hygiene and cost-efficiency.

VFFS Machines - Namkeen Packing Machine

As India’s leading automatic packaging machines manufacturer, Nichrome has in depth study of the Indian Namkeen market. So Nichrome’s snack packaging machinesare versatile and capable of packaging a wide variety of products such as bakarwadi, namkeen, bhujjia, gathiya, chevda & kachori, or even Western style snacks such as crisps, corn puffs, nachos & extruded sticks. Whatever the snack, the gas filled pouches keep product, flavor and freshness intact – from factory to retail shelf.

Nichrome’s Snackpack potato chips packaging machine delivers speed of up to 150 packs per minute. What’s more, as a snacks packaging machine manufacturercommitted to partnering with Indian businesses, Nichrome continuously innovates and adapts technology to cater to the individual needs of manufacturers.

For startups and SMEs, Nichrome offers appropriate versions of Snackpack, tailored to the right size, capacity and budget. Operations are simplified and maintenance is user-friendly.

For more details and to customize packaging solutions for your personal operations, contact Nichrome: www.nichrome.com