Nichrome Powder Packaging On the Spice Trail

Last year, of India’s estimated Rs40,000 crore spices market, just about 15% was branded and dominated by brands such as Catch, Badshah, Everest, MDH, MTR and Ramdev, among others, according to a study by Technopak Advisors.

However the branded spices market is booming as consumers grow increasingly concerned about quality, purity and brand. Spice exports from India too are on the rise. As per the Economic Times, spices export from India has seen a staggering 129% growth in the last fiscal year.

Horizontal Form Fill Seal Machines HFFS Series T-200

The Indian spices market is projected to reach approximately USD 18 billion by 2020 with growth in the sector is expected to be led by branded spices and spice mixes. The Indian government is aggressively promoting spice exports through various initiatives such as setting up of spice parks. Spice Parks offer common processing facilities to both producers and exporters.

No wonder, large packaged goods companies like ITC Ltd., Kohinoor and Tata Chemicals Ltd., the maker of branded salt and pulses, have stepped into the spices segment during the past couple of years.

Besides modern retail and kirana shops, branded masalas are being sold through specialty stores like meat shops and online marketplaces like Amazon and Big Basket. There is a huge market for smaller packs and single-use pouches.

Think branded spice powders, and Nichrome must inevitably come to mind. A leader in automatic powder packaging machines, Nichrome has four decades of experience and proven expertise in pouch packaging technology.

Depending on your individual needs and challenges, Nichrome offers a wide range of VFFS machines and HFFS machines for powder packaging. One of the best sellers is undoubtedly the CE-compliant Maxima 400. With its compact design and PLC-based control system, Maxima 400 efficiently packs blended spices, ground spices and a host of other powders such as dairy whitener, soup powders, pre-mix powders and even granular products. Humidity and contaminants are kept out; freshness and flavor are locked in.

Maxima 400 has a modular structure and small footprint, and offer a bagger speed of 400 pouches per minute, in single CSPP or perforated chain of CSPP pouches. Filler options like Servo Auger and twin cup filler are available, and you enjoy the flexibility to pack different products with different quantities on each head.

MAXIMA 400 WITH SERVO AUGER

To exploit the huge potential of the branded spices market, partner with Nichrome for fast, accurate and airtight pouch packaging of your products.

Visit for more: www.nichrome.com